: : Strategic Management and Marketing Consulting : : : : Research and Evaluation : : : : Media and Advertising : : : : Training and Education : :

QMRI's capabilities are complemented by an ability to operate over a diverse range of cultural and political conditions. QMRI staff is adept at working in multicultural, multilingual environments in the United States and developing countries internationally. Consequently, QMRI staff is experienced in working with ever changing geographic environments that require multiple language skills, and cultural familiarity.

QMRI has a track record in providing clients with effective and innovative methods approaches to enhancing the overall success in the for-profit and not-for-profit marketplace. These quality driven and value added services include:

  • Strategy development design and implementation of the strategic plan.
  • Market research and analysis.
  • Ethnic market outreach campaigns.
  • Market segmentation strategies.
  • Cause related marketing strategies.

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QMRI’s research and evaluation unit define the research needed; gather and analyze the data collected; and utilize the information to develop recommendations that best fit your organization’s goals. Services include:

  • Design and conduct qualitative and quantitative research plans for local, regional, national and international audiences.
  • Design survey instruments
  • Conduct research via multi-level approaches (direct mail written survey, telephone and personal interviews)
  • Tabulate data, synthesize results and provide analysis of results with reports.
  • Design and conduct organizational assessments, focus groups and client roundtables.
  • Evaluate focus group data summaries and provide observations and recommendations.
  • Conduct internal organizational climate assessment.
  • Design and measure outreach campaigns results and key markets.

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QMRI works with clients in develop multi-media advertising approach that ensures the target audience will be reached. Services delivered through these value-added vehicles include:

  • Consultation in Media Relations and message delivery.
  • Design and composition of advertisement and placement of multi-lingual culturally attuned media campaigns for local and national media.
  • Media placement in print, radio, television and all encompassing multi-media format.
  • Public Relations

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QMRI provides measurable methods to ascertain the growth and understanding of strategy or campaign and its relevant process in order to preparefor a successful venture utilizing various multi-media formats. QMRI offers tailored and/or off the shelf training and development programs for all levels of human resources, including:

  • StrategicTraining Plans
  • Instructional system design
  • Curriculum development
  • Web-based instructional design
  • CD-ROM PC Based Custom Training
  • Long distance education
  • Multi-lingual training programs
  • Special topic seminars and conference presentation

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QMRI, Inc. . 917 6th St. NW . Washington, DC 20001 . T: 202.347.9151 . F: 202.347.9152